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How does Soundreef collaborate with my in-store radio agency or broadcaster?

Many chain stores have been using an in-store radio provider to manage their music and in-store adverts. We've found that these companies produce great material, and we enjoy collaborating with them – we already have strong working relationships with many of them in Europe, and we always like to meet new ones!

We collaborate with your in-store radio agency by giving them a large, targeted playlist tailored to fit our clients and their in-store radio agency. The in-store radio company then chooses tracks from this to create a final compilation, and continues to manage the in-store music broadcasting, promotional voiceovers and communications as before. We can also supply the in-store radio agency with a ready-made music playlist on request.